Declining since 2022, #10,917 for girls today.
Popularity of Maybelline since 1925
Babies named Maybelline per year in U.S. Social Security records. Raw births topped out in 2011, but relative to how few babies were recorded back then, Maybelline's real moment was 2023.
Data table (by decade)
| Decade | Girls |
|---|---|
| 1920s | 18 |
| 1930s | 19 |
| 1940s | 17 |
| 1950s | 41 |
| 1960s | 6 |
| 1970s | 26 |
| 1980s | 31 |
| 1990s | 53 |
| 2000s | 106 |
| 2010s | 195 |
| 2020s | 112 |
Meaning & origin
Maybelline is a rare American coinage that first appeared on record in 1925, roughly a decade after the launch of the Maybelline cosmetics company in 1915. The name remained exceptionally uncommon for most of its history, but saw a modest recent uptick, reaching its peak rank in 2023 at 10,917th. That year, approximately 1 in 200,908 girls received the name. Since 2022, however, usage has been falling. No single state showed a concentration of the name. As a creation tied to a commercial brand, Maybelline has no ancient roots or traditional meaning, but its sound and structure echo vintage name-making patterns of the early 1900s.
Maybelline first emerged in the early 20th century, possibly as a feminine elaboration of May, with the addition of the popular suffix -belle from French 'belle' (beautiful). The name gained visibility through the Maybelline cosmetics company, founded in 1915 by Thomas Lyle Williams, who named it after his sister Mabel and the petroleum jelly product Vaseline. Though the brand made the name known, it remains rare as a given name.
Nicknames & variants
Nicknames: May, Belle, Lina
Variants: Mabeline, Mabelline
Sibling names for Maybelline
Names that share Maybelline's style, for a brother or sister.
