MallowbyNames

Fortune

FOR-chən · Good luck, prosperity, or destiny; a virtue name evoking fortune.

2025 rank (girls)
#9,457
Babies named in 2025
10
Peak popularity
2020
2025 frequency
1 in 160,727 girls
Usually for
Girls & boys
Trend
Declining since 2021

Declining since 2021, #9,457 for girls today.

Popularity of Fortune since 1915

Babies named Fortune per year in U.S. Social Security records.

51015192019602000Most births 2017GirlsBoys
GirlsBoys
Data table (by decade)
DecadeGirlsBoys
1910s513
1920s611
1930s00
1940s00
1950s50
1960s70
1970s65
1980s2717
1990s3211
2000s7431
2010s9158
2020s7362

Meaning & origin

Fortune is a rare unisex virtue name drawn from the Latin 'fortuna', symbolizing luck and prosperity. In the United States, it was first recorded as a given name in 1916, but its use has remained sparse. As of 2025, Fortune ranks 9,457th in popularity, with an estimated 1 in 160,727 newborns receiving the name. Its peak year was 2020, though its trajectory has been falling since 2021. The name has not been strongly associated with any particular region or state. As a modern revival of virtue naming, Fortune fits alongside other abstract word names like Grace and Hope, though it remains distinctly uncommon. Its unisex nature allows it flexibility, and its direct meaning of 'good fortune' makes it an optimistic choice for parents seeking a distinctive name with a positive message.

Fortune derives from the Old French 'fortune', from Latin 'fortuna' meaning 'luck, chance, fate'. The name entered English as a given name in the 17th century, part of the Puritan virtue-naming tradition but less common than Grace or Faith. Its use as a first name was sporadic in the Anglosphere until the 20th century, when it occasionally appeared for both sexes. In France, 'Fortune' has been used more regularly, notably Saint Fortunatus.

Nicknames & variants

Nicknames: Forty, Fortuna, Tune

Variants: Fortuna, Fortunatus

Sibling names for Fortune

Names that share Fortune's style, for a brother or sister.

A parent animal hugging its little one, the personalized name page

F is for Fortune, our favorite little person.

F is for Fortune…”

In a Mallowby alphabet book, Fortune's letter becomes Fortune's page: hand-illustrated, printed hardcover or paperback, made just for them.

Make Fortune's book

Books for siblings or grandkids? The second book is 15% off.

Questions parents ask

What does the name Fortune mean?
Fortune directly means 'good luck, prosperity, or fate,' drawn from the Latin word 'fortuna.' It is a virtue name expressing hope for a fortunate life.
How popular is the name Fortune?
Fortune is rare in the United States. In 2025, it ranked 9,457th, given to only about 1 in 160,727 newborns. Its popularity peaked in 2020, but use has fallen since 2021.
Is Fortune a boy or girl name?
Fortune is unisex, used for both boys and girls. In modern U.S. data, it has been given to both genders, though it remains uncommon for either.